SPECIAL EVENT LUNCHEON- MULTI GENERATIONAL BUYING/SPENDING PANEL

 

SPECIAL EVENT LUNCHEON

 

MULTI-GENERATIONAL PURCHASING TRENDS

BACK BY POPULAR DEMAND

NEW FACES AND NEW IDEAS!

 
Gen Z & Millennials are NOT the same!
Taken together, Millennials and Gen Z represent nearly half of the buying public. Yet the two generations are very different from each other. Millennials derive enjoyment from shopping in physical spaces, and expect an in-store shopping experience to add value to their overall interaction with the brand. For Gen Z, the shopping experience isn’t as vital as the amount of feedback they get from their peers when they post a picture of their purchase to social media.
 
Everybody is Influenced – But Different Generations Listen to Different Voices
Baby Boomers and Gen X make purchasing decisions based on what they hear from trusted friends and family members – especially if those individuals have relevant experience. Celebrities are also powerful influencers for Baby Boomers and Gen X. Millennials appreciate celebrities as well, while Gen Z has embraced the “micro-celebrity”: most often top YouTubers or Instagrammers.
 
(SOURCE: https://technologytherapy.com/multi-generational-shopping-habits/)
 
WE HAVE ASSEMBLED AN EXPERT PANEL OF:
BABY BOOMERS
GEN X’ERS
MILLENNIALS
and
GEN Z’ERS
 
To answer YOUR QUESTIONS on individual “influencers” of their spending habits
WHERE THEY SPEND
WHY THEY SPEND
WHO/WHAT INFLUENCES THEIR DECISIONS
AND MORE!
 
YOU ASK! THEY WILL GIVE US THE ANSWERS!
 
HOSTED BY THE WELLINGTON CHAMBER SMALL BUSINESS COMMITTEE
 
JANUARY 26, 2022
WELLINGTON NATIONAL GOLF CLUB
11:30 AM REGISTRATION
12:00 LUNCHEON BEGINS
*Masks Required when not seated and eating
 
 
 
 
GRACIOUSLY SPONSORED BY UNION COLOR SALON 
 

Chamber Monthly Luncheon Event

The Wellington Chamber of Commerce graciously welcomes members as well as prospective members to this monthly event. If you are a non-member and have not attended a Chamber event ( Luncheons, Chamber After Dark, WOW Events ) in the last six months, you are welcome to attend as a non-member. Non renewing members are not eligible to attend this event.
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  • Price: $35.00
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